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Cole Brennan

Author

Cole Brennan

Cole has been 3D printing and selling at craft fairs since 2024. He built MyEventPrep because he got tired of guessing what to bring and doing post-event math on napkins. When he's not writing about the unglamorous parts of vending, he's probably adjusting print settings for the third time.

Posts by Cole

A thoughtfully arranged farmers market booth using crates and risers to lift products to eye level.
Getting Started

Farmers Market Booth Setup and Ideas: A Calm Guide to a Booth That Sells

A calm, practical guide to farmers market booth setup: the gear you need, the layout tricks that pull people in, and the crowded-table mistake that costs sales.

A maker's priority list a week before a craft fair, top items circled to make and lower items crossed out to cut, beside a 7-day countdown note.
Inventory Planning

One week until your craft fair and not enough time? What to cut first

A calm triage guide for the final week before a craft fair: rank by what sells, make your proven items first, and cut the rest without guilt.

Vendor handing a 'Join Our Mailing List' card to a customer across a wooden craft fair table, with shoppers and other booths blurred behind
Running the Business

How to collect customer emails at a craft fair (and actually use the list after)

Three booth-tested capture methods, what to offer in exchange for an email, and the 3-email follow-up that turns one craft fair into months of revenue.

Two craft fair vendors chatting warmly between their neighboring booths, one passing the other a coffee.
Running the Business

The Vendors Next to You Are Your Best Business Asset

Booth neighbors share tips, send referrals, and watch your table. Here's why fellow vendors matter and a calm way to remember the ones worth keeping.

A craft fair table with a cash box and receipt, with a hand-drawn 3x question over it, asking what it takes to break even.
Running the Business

How Much Do You Need to Sell to Break Even at a Craft Fair?

How to find your break-even point for any craft fair, with a worked example, every cost to count, and the fast 3x booth fee rule of thumb.

A maker's workbench with an event date circled on a calendar and an orange arrow counting backward across the weeks.
Inventory Planning

How Early Should You Start Making Products for a Craft Fair?

Stop guessing how early to prep for a craft fair. Use simple backward math from your own production hours to pick a start date you can actually trust.

A maker filling out a craft fair vendor application at a desk, with printed booth photos and handmade samples nearby.
Event Selection

Craft Fair Vendor Applications: How to Apply (and Actually Get In)

How craft fair vendor applications work, where to find shows, what to submit, how to nail your jury photos, and why good applications still get turned down.

A calm, tidy craft fair booth with a small hand-drawn shield symbol, representing vendor insurance protection.
Running the Business

Craft Fair Vendor Insurance: What You Need (Without the Overwhelm)

A plain-English guide to craft fair vendor insurance: what it is, why markets ask for a COI, what it costs, and how to get covered without the overwhelm.

Overhead flat lay on linen of a first-time craft fair kit: folded charcoal tablecloth, stacked wooden crates, Square card reader, zippered cash pouch, kraft paper bags tied with green ribbon, tissue paper, jute twine on a spool, insulated water bottle, and a notebook with handwritten notes
Getting Started

Stop overthinking your booth setup: here's what you actually need

The honest short list for a first craft fair booth: display, payment, packaging, and comfort gear that matters — plus the stuff you can safely skip.

A printed craft fair prep sheet on a clipboard with product rows and columns, one column circled in teal, on a maker's workbench.
Inventory Planning

Your Craft Fair Prep Sheet: What to Make, How Many, and How Long It'll Take

A craft fair prep sheet tells you exactly what to make before an event. Set targets from past sales, subtract on-hand stock, and total the hours.

A craft fair table with hand-drawn marks grading each product: an orange check on the candles, a teal X on the pouches, and a question mark over the mugs.
Inventory Planning

Best Selling Items at Craft Fairs (And Why the Lists Lie)

The lists say jewelry, candles, and ornaments. They're not wrong — they're just not about you. Here's how to build a bestseller list for your own booth.

A market table of value-added goods: honey, jam, cookies, spice blends, soap, and candles beside a basket of produce.
Inventory Planning

What to Sell at a Farmers Market: High-Margin Items and How to Pick Yours

The best high-margin items to sell at a farmers market — baked goods, jams, honey, spice blends, soap, candles — and how to find your own proven winners.

A first-time vendor setting up a tidy handmade craft fair booth on opening morning, with a hand-drawn Day 1 note.
Getting Started

Becoming a Craft Fair Vendor: Your First Year on the Circuit

How to become a craft fair vendor, step by calm step: finding shows, applying, packing, pricing, and getting a little better after each event.

A colorful farmers market stall of produce and bread with a hand-drawn orange question over it: Worth it?
Event Selection

Farmers Market Booth Fees: What They Cost and When They're Too High

What farmers market booth fees really cost in 2026, the add-on fees to watch for, and the simple 3x math that tells you when a booth fee is too high.

A tidy first-time vendor booth with a weighted canopy and a neat table at a sunny farmers market.
Getting Started

How to Sell at a Farmers Market: A Calm, Step-by-Step Guide

A calm, step-by-step guide to selling at a farmers market: the costs, permits, booth setup, and the one prep decision most new vendors get wrong.

A handmade ceramics booth at an outdoor market with stacked candles on a wooden crate riser, neutral linen tablecloth, and a shopper reaching toward a small bowl
Running the Business

Craft fair display ideas: what gets people to stop

Most craft fair shoppers decide in 8 seconds whether to stop. Here's how to build a display that earns the stop: height, sight lines, and one clear focal point.

A ceramic vendor arranges handmade mugs and bowls on a linen-draped table at an outdoor craft market, with other booths blurred in the background
Pricing

What changes when you bring your Etsy prices to a craft fair

Your Etsy price usually isn't your booth price. Here's how costs and buyers shift in person, and how to set a number that pays for the day.

A craft fair vendor at home reviewing an application on a laptop with a notebook, coffee, and printed event flyer on the table, pausing before clicking apply
Event Selection

Craft Fair Red Flags: How to Tell a Bad Market From a Good One Before You Apply

Most bad craft fairs send signals before applications close. Spot the marketing, communication, curation, fee, and scam patterns before you pay.

A craft fair vendor cradles a mug of coffee at a dusk-lit kitchen table, a laptop showing a sprawling sales spreadsheet open beside handwritten notes on a yellow legal pad
Running the Business

Should You Track Craft Fair Sales in a Spreadsheet or an App?

A spreadsheet works great for craft fair sales tracking — until it doesn't. Here's how to know which tool fits where your business actually is right now.

Overhead diagram of a 10x10 craft fair booth with tables, shelves, and a checkout station marked
Running the Business

Craft Fair Booth Layout: How to Design a Setup That Actually Sells

A three-zone framework for a 10x10 craft fair booth — traffic flow, eye-level displays, checkout placement, and the garage-floor test before every event.

A white pop-up canopy booth on grass at an outdoor craft fair, an orange flag flying beside it and storm clouds gathering overhead
Running the Business

Outdoor Craft Fair Survival: Wind, Rain, Sun, and the Gear That Actually Matters

Canopy weights, rain protocols, sun gear, and how to read a forecast like a vendor — the outdoor craft fair survival guide we wish we had year one.

A person browsing craft fair events on their phone at a desk with event flyers, a coffee mug, and a notebook with weekend plans
Event Selection

How to Find Craft Fairs and Markets Near You (and Pick the Right Ones)

A three-step framework to find craft fairs, filter the bad ones, and build a seasonal calendar. Source rankings, red flags, and booth fee math.

A vendor reviewing craft fair sales numbers on their phone with a calculator and receipts spread on a table
Running the Business

"Did I Actually Make Money?" (And 4 Other Questions Your Craft Fair Numbers Can Answer)

Five simple questions turn your craft fair sales data into real decisions. Each one takes 30 seconds with numbers you already have.

A vendor sitting in their car after a craft fair, reviewing a 5-minute debrief checklist on their phone before driving home
Event Selection

The 5-minute craft fair debrief: what to write down before you drive home

A 7-question debrief template for craft fair vendors. Capture what sold, what didn't, and one change — in 5 minutes from the parking lot.

Five labeled clear bins — Prep, Display, Product, Supplies, Personal — lined up on a wood floor next to a collapsible wagon, ready to load for a craft fair
Inventory Planning

How to build a craft fair bin system that's always ready to go

Build a 5-bin craft fair system that stays packed between events. Covers which bins to create, what goes in each, and the 15-minute restock routine.

A craft fair booth setup with tent, tablecloths, display shelves, signage, and neatly packed bins ready for an event
Inventory Planning

The complete craft fair packing checklist (so you never forget a thing)

A categorized craft fair packing checklist covering booth, display, products, payments, weather prep, and the items vendors forget most.

A craft fair table stocked with bars of handmade soap in a range of varieties
Inventory Planning

How many of each product should I make for a craft fair?

A three-step framework for deciding how many of each product to make for a craft fair — sales goal, price-tier split, and display buffer.

A laptop showing a Square Item Sales report next to a craft fair packing list
Inventory Planning

How to use Square sales data to plan your next market

Your Square account already knows what to make for the next craft fair. Here's how to read the reports like an event planner instead of an accountant.

A handmade maker writes prices on kraft hangtags at her workspace, with a small hand-lettered pricing sign and a few finished products waiting to be tagged
Pricing

Pricing handmade products for your first craft fair

A calm pricing framework for first-time craft fair vendors — what to count, what to charge, and the price points that actually move at a booth.

A first-time market vendor sets up a small booth with a folding table, a tablecloth, signage, and a few products on display
Getting Started

What to bring to your first market: the short list

A focused starter list for first-time vendors — the non-negotiables, the easy mistakes to skip, and what to do the night before so the morning of feels calm.