Running the Business
Operations, taxes, and growth for vendors.
How to collect customer emails at a craft fair (and actually use the list after)
Three booth-tested capture methods, what to offer in exchange for an email, and the 3-email follow-up that turns one craft fair into months of revenue.
The Vendors Next to You Are Your Best Business Asset
Booth neighbors share tips, send referrals, and watch your table. Here's why fellow vendors matter and a calm way to remember the ones worth keeping.
How Much Do You Need to Sell to Break Even at a Craft Fair?
How to find your break-even point for any craft fair, with a worked example, every cost to count, and the fast 3x booth fee rule of thumb.
Craft Fair Vendor Insurance: What You Need (Without the Overwhelm)
A plain-English guide to craft fair vendor insurance: what it is, why markets ask for a COI, what it costs, and how to get covered without the overwhelm.
Craft fair display ideas: what gets people to stop
Most craft fair shoppers decide in 8 seconds whether to stop. Here's how to build a display that earns the stop: height, sight lines, and one clear focal point.
Should You Track Craft Fair Sales in a Spreadsheet or an App?
A spreadsheet works great for craft fair sales tracking — until it doesn't. Here's how to know which tool fits where your business actually is right now.
Craft Fair Booth Layout: How to Design a Setup That Actually Sells
A three-zone framework for a 10x10 craft fair booth — traffic flow, eye-level displays, checkout placement, and the garage-floor test before every event.
Outdoor Craft Fair Survival: Wind, Rain, Sun, and the Gear That Actually Matters
Canopy weights, rain protocols, sun gear, and how to read a forecast like a vendor — the outdoor craft fair survival guide we wish we had year one.
"Did I Actually Make Money?" (And 4 Other Questions Your Craft Fair Numbers Can Answer)
Five simple questions turn your craft fair sales data into real decisions. Each one takes 30 seconds with numbers you already have.